EPISODE · Oct 8, 2017 · 30 MIN

Apple's TV Strategy Revealed

from Media Unplugged - Inside the Business of Media - Video / Digital / Audio / Advertising / Culture · host Tom Asacker, Brand Advisor, and Mark Ramsey, Media Strategist

Apple's TV strategy revealed. Plus...Video wins online, but where's the money? Rants and raves about Dyson's move into electric vehicles, the scale of Amazon's investment in Alexa, 12 questions that will change your life, and a terrific new podcast about the people and the making of the movie The Exorcist. Brand Authority Tom Asacker and Media Strategist Mark Ramsey go inside what's really happening in media.Sources: http://www.hollywoodreporter.com/news/apples-tv-strategy-becomes-clearer-as-top-stars-jockey-shows-1043285https://digiday.com/media/pivoting-video-publishers-face-big-monetization-gap/http://www.hollywoodreporter.com/news/michael-wolff-who-wins-loses-medias-great-pivot-video-1045129

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Apple's TV Strategy Revealed

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