April Hemmes On USB Demand Strategy

U.S.-grown soybeans provide the world with a huge amount of essential protein, from feed for livestock and aquaculture to directly feeding people. The United Soybean Board’s mission is to maintain global demand for soy nutrition as well as demand for sustainable, environmentally friendly industrial products from lubricants to ink to tires to artificial turf and more. In this episode of The Soybean Pod, April Hemmes, United Soybean Board Demand Action Team Chair, talks about USB’s strategy for maintaining high demand for U.S.-grown soybeans.