April Simmons: Driving Efficiencies Across The Dealership - Because Efficiency = Profits

April Simmons is the Corporate Internet and Marketing Director at the Horne Auto Group responsible for 15 rooftops. With over 26 years of experience in the automotive industry, April knows her way around a dealership having spent time in virtually every function of the dealership.A self-described “human sponge” April loves to learn, lead and leverage her skills to drive her dealership forward. It’s her focus on tried and true processes and her ability to leverage new technology to improve those processes that have made her so successful. April encourages everyone to never stop learning. Whether it’s listening to podcasts, going to seminars, or taking online learning classes. She also focuses on “being a customer” by following the path a customer would follow to make sure that the customer experience is working as designed.#VINCUE #VINCUEauto #dealership #CuetheNextLeader