EPISODE · Oct 3, 2022 · 35 MIN
AR & eCommerce revolution: la Realtà Aumentata cambierà davvero il modo in cui siamo abituati a fare shopping online?
from Smau Academy · host Vincenzo Schifano
Nel nostro speech parliamo del valore aggiunto che l'AR porta agli e-commerce e delle opportunità uniche per coinvolgere gli utenti grazie alla Product Visualization e esperienze di Virtual Try-On. Molti brand che hanno aperto un e-shop hanno realizzato che i clienti vogliono esperienze di acquisto coinvolgenti, mentre le aziende desiderano minimizzare i resi e aumentare le vendite: ed è qui che entra in gioco l'AR che, con il suo potenziale disruptive, cambierà il modo in cui facciamo acquisti off- e online.
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