Aram DiGennaro: The Return of Religion and What it Means for Business

In this episode of The Coherent Business Podcast, Aram DiGennaro explores the surprising resurgence of religion and religion-adjacent sensibilities. After decades of decline in religious identification, there is now a notable increase in spiritual engagement among 18 to 35-year-olds. This trend is not just about traditional religions but the broader desire for meaning, community, and personal growth. Business leaders need to understand this mega-trend, its driver, and its implications, so that we can meet the needs and harness the opportunities for leverage in marketplace and societal impact.  Resources:Protentionalhttps://protentional.com/Aram's Linkedin: https://www.linkedin.com/in/aram-digennaro/Topics in this episode: The recent rise of religion in younger age groups Businesses capitalization on the trend of sense-making and community engagement.Rituals and narratives to enhance workplace culture and employee connection.Formation of new communitiesMini summary: After decades of decline, religion, spirituality, and the search for meaning are making a surprising comeback, especially among younger generations. In this episode, Aram DiGennaro explains why this isn’t a fluke but the natural response to a hyper-reductionist, post-COVID world that stripped away community, identity, and purpose. Drawing on philosophy, cultural trends, and real-world examples, he shows how humans are “re-linking” what modern life broke—and why this shift is reshaping culture, work, and leadership in the 2020s.