Are Dentists Over-Treating Patients? Martin Wanendeya On Implants, Ethics & 22 Years Of Ten Dental.

Is the dental profession over-treating patients? Martin Wanendeya has spent 22 years building Ten Dental into one of the UK's most respected implant practices — and he has a pointed view on where full-arch dentistry is heading. Contact Point - Dentistry's Next Decade. Hosted by Dr Simon Chard. In this conversation: Martin joins Simon to trace the journey from a squat practice in 2004 to a multi-site implant referral centre - surviving the 2008 crash, a 22-year business partnership he compares to a marriage, and the discipline of building a clinical culture. At the heart of the episode is an honest, contrarian argument about the ethics of full-arch treatment planning: when implants are the right answer, when they're not, and why the best surgeons know when to walk away. They also go deep on the digital and AI workflow shaping the next decade of implant dentistry. Chapters 00:00:00 Introduction: The Full-Arch Ethics Question & 22 Years of Partnership 00:01:25 Starting Ten Dental: The 2004 Squat Practice Journey 00:04:57 The Power of Partnership: What Makes 22 Years Work 00:07:10 Surviving the 2008 Financial Crisis: Lessons in Resilience 00:10:29 Building Culture from Scratch: The Blank Slate Advantage 00:16:51 Attracting Top Dentists: Tom Elliott, Mide Ojo & The Team 00:20:28 Self-Critique: The Most Important Characteristic for Excellence 00:21:11 Marketing Strategy: Tube Ads, Instagram & Promoting Your Team 00:26:59 Design Philosophy: Typography, Graphics & The Five-Changer DVD 00:34:43 The Implant Journey: From Restorative to Surgery 00:40:51 Advice for Young Implant Dentists: Start with Restoration 00:46:41 Managing Surgical Stress: Planning, Pausing & Plan B 00:55:27 The Digital Revolution: PrimeScan, SprintRay & Printed Provisionals 01:23:43 Software Ecosystem: DS Core, SmileCloud, BiteFinder & Diagnocat 01:14:20 FP1 vs FP3: The Full-Arch Ethics Debate 01:15:54 Implants Are Not Teeth Replacements: They're No-Teeth Replacements 01:02:40 Early Adoption Risks: Bleeding Edge vs Cutting Edge 01:35:31 The Future: Dental MRIs, Robotics & Decontamination Automation 01:38:13 Breaking Down Silos: The Fight for Open Dental Software 01:44:30 Chicago Lab Day & Product Development: Contributing to Innovation ▬▬ ABOUT THE GUEST ▬▬ Martin Wanendeya - co-founder of Ten Dental, implant and full-arch surgeon, and a long-standing figure in UK cosmetic and implant dentistry. ▬▬ ABOUT THE HOST ▬▬ Dr Simon Chard is a multi-award-winning cosmetic dentist, co-founder of PÄRLA, and Past President of the BACD. Through Contact Point he explores the ideas, people and technology shaping the next decade of dentistry. ▬▬ EPISODE SPONSORS ▬▬ BARCLAYS: Search 'Barclays Business Healthcare' online. Terms and conditions apply. All lending is subject to application, status and eligibility. ▬▬ FOLLOW ▬▬ YouTube: https://www.youtube.com/@ContactPointPodcast Spotify: https://open.spotify.com/show/033ieLfQjL338jE8TS8GcV?si=jBJmAJDeTaaQyPfmP1W81A Apple Podcasts: https://podcasts.apple.com/us/podcast/contact-point-podcast/id1896809084 Instagram: https://www.instagram.com/contactpointpodcast/ #Dentistry #DentalImplants #FullArch #ImplantDentistry #DigitalDentistry #DentalPodcast #Prosthodontics #ContactPoint