Are Dua Lipa, Coldplay and Ed Sheeran costing creators $millions in Licensing Fees? | Paul Sampson

🎵 What if you could use your favourite chart-topping songs legally in your YouTube videos?In this episode of The Everyday Founder, we dive into the future of music licensing with Paul Sampson, Founder & CEO of Lickd. Paul shares his incredible journey in creating a groundbreaking platform that makes mainstream music accessible for content creators while navigating the complex world of copyright claims.🔥 What we cover:- The problem with using mainstream music on platforms like YouTube and TikTok- How Lickd bridges the gap between creators and music rights holders- The secrets to building a scalable business in the creator economy- Don’t miss this insightful conversation packed with actionable takeaways for creators, entrepreneurs, and brands alike!📍 CHAPTERS00:00 – Introduction to Paul Sampson & Lickd02:15 – The music licensing problem for creators06:45 – Why copyright claims hurt creators’ revenue10:30 – Building trust with major labels and publishers14:20 – How Lickd democratizes music for creators18:40 – The importance of licensing for future monetization22:15 – How Lickd attracted major partnerships (e.g., Warner Music, Epic Games)27:50 – Scaling the Lickd platform for creators and brands33:10 – Advice for founders raising investment for a new business38:45 – How to build a strong team and culture44:15 – Future of music licensing and new media innovations50:30 – The role of luck vs. skill in entrepreneurship56:15 – Final thoughts and call to action Hosted on Acast. See acast.com/privacy for more information.