EPISODE · Dec 20, 2021 · 26 MIN

Are paywalls overrated?

from The Business of Content with Simon Owens · host Simon Owens

The Guardian recently announced it reached 1 million paying digital subscribers. What's most incredible about the accomplishment is that the newspaper reached that number without using a paywall. Does that mean that paywalls are overrated? I sat down with Ben Cohen, editor of The Banter, to discuss whether publishers should keep all their content free.

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Are paywalls overrated?

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This episode was published on December 20, 2021.

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The Guardian recently announced it reached 1 million paying digital subscribers. What's most incredible about the accomplishment is that the newspaper reached that number without using a paywall. Does that mean that paywalls are overrated? I sat...

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