EPISODE · Jul 7, 2020 · 14 MIN
Are subscriptions the new retail? They've jumped up to 145% since COVID-19
from TechFirst with John Koetsier · host John Koetsier
Are subscriptions the new retail? We know digital retail is way up, thanks to COVID. But … surprisingly ... subscription purchases are way up too. Streaming: jumped up to 89.8% Consumer goods: growth of 105%-145% Education: growth as high as 60% SaaS/Cloud: subscriber growth peaked at 51% That's interesting because we tend not to want long-term commitments especially during a downturn. We chat about all the details with Dan Burkhart, CEO of Recurly.
What this episode covers
Are subscriptions the new retail? We know digital retail is way up, thanks to COVID. But … surprisingly ... subscription purchases are way up too. Streaming: jumped up to 89.8% Consumer goods: growth of 105%-145% Education: growth as high as 60% SaaS/Cloud: subscriber growth peaked at 51% That's interesting because we tend not to want long-term commitments especially during a downturn. We chat about all the details with Dan Burkhart, CEO of Recurly.
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Are subscriptions the new retail? They've jumped up to 145% since COVID-19
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