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Are women better at sales? episode artwork

EPISODE · May 18, 2023 · 10 MIN

Are women better at sales?

from Business Essentials · host SoundCartel

A perception still exists among many in business that sales is a combat sport. In order to be good at sales, you need a thick skin and be hardwired to win at all costs – qualities that tend to favour men. Well, those stereotypes fall well short of reality, says Sue Barrett, CEO of Barrett Consulting Group. She says women bring specific qualities that differ from traditional sales stereotypes leading to better sales results. The evidence is in the latest research. Business Essentials Daily is produced by: SoundCartelsoundcartel.com.au+61 3 9882 8333See omnystudio.com/listener for privacy information.

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Are women better at sales?

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How long is this episode of Business Essentials?

This episode is 10 minutes long.

When was this Business Essentials episode published?

This episode was published on May 18, 2023.

What is this episode about?

A perception still exists among many in business that sales is a combat sport. In order to be good at sales, you need a thick skin and be hardwired to win at all costs – qualities that tend to favour men. Well, those stereotypes fall well short of...

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