Are You Down In Quarter 1?

Shouldn’t Q1 be our best quarter? That’s what a lot of gym owners assume – until the numbers roll in.In this episode, Tim and Randy unpack the uncomfortable truth that no one likes to talk about – but they’ve seen it across dozens of gyms: member numbers dipping slightly in Q1. Not because something’s broken, but because that’s just how this time of year tends to goBut here’s the good news – lower member count doesn’t automatically mean your business is struggling.They break down why obsessing over member count misses the point, and explain why Delta – your recurring revenue growth – is the number that actually tells the truth. In many cases, revenue is up even when headcount is down… and that’s a sign you’re doing things right.If you’ve been second-guessing your Q1 performance, this one’s going to give you some clarity – and a much better way to measure progress.Tune in to learn more.Key Takeaways: Intro (00:00)Q1 member counts are trending downward (01:53)Delta (recurring revenue) as the real KPI (03:39)Freezes lead to uncollected and unearned revenue (07:26)Coaching goals: recurring revenue over $30K (10:51)New Springboard model bundles all past coaching (11:49)Additional Resources:- Schedule your SpringBoard call - Apply to join The Iron Circle- Check out our Switch to Semi-Private course- Get 30 days of Semi-Private Pro on us!- A tool for deciding on new gym services – 5-Question Matrix- Tim's new book – Built to Win by Tim Lyons - ProFit Accelerator: Helping Training Gyms Grow to 30K/month and Beyond Facebook group ---If you haven't already, please rate and review the podcast on Apple Podcasts!