Are you not charging enough for your offers? Here are som...

What this episode covers

Struggling with your pricing? This is one of the toughest decisions faced by business owners—grappling with the question of what to charge for their offers. In today's episode, I reveal the tendency to undercharge, rather than overcharge, and the signs to look out for.- Why we fall into the trap of undercharging, particularly at the beginning of our business journey- When busy and burnt out can be a sign that it's time to re-evaluate your expertise- How undercharging can attract the wrong clients, not the right ones- When your audience doesn't value your offer enough to commit to it and how finding the 'uncomfortable price point' promotes action- The hidden message behind hitting your income ceiling and the value in reviewing your offer suite- When the offer price does not accurately reflect the effort you put in and value you provide (and so resentment sets in)SHOW LINKS:- Want to know more about Offer Less, Sell More: https://stephtaylor.co/offer-less-sell-more -Get my Daily Biz Booster emails: https://stephtaylor.co/DBB- 5 Simple Tweaks to Boost Your Launch Profits: https://stephtaylor.co/tweaks- Want me to spend a day working on your next launch? Book a VIP intensive: https://stephtaylor.co/vip- Get The A-Z Podcast Launch Plan: https://stephtaylor.co/plp-ig- Get a 30-day free trial of Kajabi: https://stephtaylor.co/kajabiLet's be Instagram friends: https://instagram.com/stephtay...

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Frequently Asked Questions

How long is this episode of Imperfect Action?

This episode is 14 minutes long.

When was this Imperfect Action episode published?

This episode was published on May 2, 2023.

What is this episode about?

Struggling with your pricing? This is one of the toughest decisions faced by business owners—grappling with the question of what to charge for their offers. In today's episode, I reveal the tendency to undercharge, rather than overcharge, and the...

Can I download this Imperfect Action episode?

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