Are you overpaying or mispaying? episode artwork

EPISODE · Jun 9, 2026 · 19 MIN

Are you overpaying or mispaying?

from The Studio CEO: Business Coaching For Yoga & Pilates Teachers & Studio Owners · host Jackie Murphy

Send Jackie A Message!Most studio owners think overpaying is a money problem. It isn't.This week I had the same conversation with four different studio owners. Different people, different numbers, but the same thing underneath every time. And not one of them was actually dealing with a pricing issue. They were mispaying, paying for a title when they were getting a task, paying for a role they weren't using yet, paying for a feeling instead of a result.In this episode, I walk you through it the way I would on a coaching call. We start with the circumstance, get honest about the thought creating it, and look at what it's actually costing you to keep operating that way.In this episode:Why the dollar amount can never tell you if you're overpaying, and what actually does.The five feelings that quietly drive every overpaying decision, and how to spot which one is running the show for you.Why hiring a "savior" sets you and your new team member up to fail.How you can end up overpaying and under-delegating at the same time.The difference between full-time and committed, and why buying one to feel the other keeps you stuck.The one question to ask yourself the next time you reach for your wallet that gets your money back on the spot.Here's the truth underneath all of it: overpaying was never a money problem. It's a leadership-avoidance problem wearing a really kind face. And the fix isn't to go be stingy. It's to stop using money to buy your way out of leading.Work with Jackie MurphySay Hi on Instagram @studioceoofficialThe Studio CEO Ads Agency: https://www.jackiegmurphy.com/agencyJoin The Studio CEO Program: https://www.jackiegmurphy.com/studioceo

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Send Jackie A Message! Most studio owners think overpaying is a money problem. It isn't. This week I had the same conversation with four different studio owners. Different people, different numbers, but the same thing underneath every time. And not one of them was actually dealing with a pricing issue. They were mispaying, paying for a title when they were getting a task, paying for a role they weren't using yet, paying for a feeling instead of a result. In this episode, I walk you through it...

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Are you overpaying or mispaying?

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This episode was published on June 9, 2026.

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