EPISODE · Aug 13, 2012 · 15 MIN
Are You Persuading or Are You Positioning?
from The Advanced Selling Podcast · host Bill Caskey and Bryan Neale: B2B Sales Trainers
Send us Fan Mail There is a right answer to that. But it may not be what you've been taught. So in this podcast, Bill and Bryan will review the difference and what they new model of selling requires from you.Here is the secret: Better positioning leads to less need for persuasion. Listen in and learn!Also mentioned in the podcast:Want a second opinion on your slide deck? Bill and Bryan offer to help 2 people out! Send them your slide deck to [email protected] and we'll let you know if you've been chosen.The Golden Circle - How Great Leaders Inspire Action by Simon SinekA clip from Vacation with Chevy Chase
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Are You Persuading or Are You Positioning?
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