EPISODE · Aug 7, 2025 · 2 MIN
Artificial Intelligence, Real Values
from 3-Minute Insights
8th & Walton President & CEO Jeff Clapper discusses the importance of establishing a brand's values, particularly since Gen Z consumers are eager to purchase from brands that are aligned with their own values, beliefs, and concerns. We also discuss the role that AI can play in helping a brand communicate its values to consumers.
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Artificial Intelligence, Real Values
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