Asha Shivaji - CEO and Co-Founder - SeeMe Index

Asha Shivaji is a prominent marketing executive and entrepreneur known for her work in "responsible AI" and brand inclusivity. She is the CEO and Co-Founder of the SeeMe Index, a platform launched in 2023 to provide objective, data-driven measurement of inclusivity in advertising.SeeMe Index: Along with co-founder Jason R. Klein, Shivaji developed a proprietary AI tool that benchmarks brands on their authentic representation across various identity dimensions (including gender, age, skin tone, and disability). The index aims to connect inclusivity directly to business growth and ROI.Google Tenure: Before founding her own company, she spent several years as an executive at Google, leading marketing strategy for the Advanced Brand Acceleration Team.UN Collaboration: She co-led a global initiative with the United Nations’ Unstereotype Alliance, where she focused on dismantling harmful stereotypes in media and advertising.Shivaji is a frequent speaker at major industry events like Cannes Lions, Advertising Week, and the CEW DEIB Forum. Her work is centered on the idea that "inclusive marketing is just good marketing," moving the conversation from social advocacy to measurable business impact.Notable Recognition: She has been honored on the Ad Age Tech Power List and named an "Inspiring Woman" by Campaign US (2025).Brand Partnerships: Throughout her career, she has collaborated with some of the world's largest consumer brands, including Apple, Disney, Estée Lauder, and Johnson & Johnson.Education: She holds a BA in Economics and Political Science from UCLA and an MBA from the NYU Stern School of Business.Perspective: As a woman of color, she often discusses her personal experiences in the corporate world to advocate for "making the leadership leap" and helping underrepresented professionals gain senior-level influence.Professional LeadershipExpertise & AdvocacyBackground