Asketic Podcast #62 Martins Pilens – Niche Down & Escape ...

What this episode covers

In Asketic Podcast #62, Mikelis Bastiks sits down with Martins Pilens — architect, designer, and founder of My Wine Design and My Wine Basket — to talk premium branding in a tight niche.They talk about Bauhaus thinking, wine culture, why he runs two offers (pro vs lifestyle), and how it grows in the real world: getting into the right shops and places, building distribution, and letting people meet the product offline before they ever see it online.

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Frequently Asked Questions

How long is this episode of Asketic Podcast?

This episode is 1 hour and 8 minutes long.

When was this Asketic Podcast episode published?

This episode was published on January 4, 2026.

What is this episode about?

In Asketic Podcast #62, Mikelis Bastiks sits down with Martins Pilens — architect, designer, and founder of My Wine Design and My Wine Basket — to talk premium branding in a tight niche.They talk about Bauhaus thinking, wine culture, why he runs two...

Can I download this Asketic Podcast episode?

Yes, you can download this episode by clicking the download button on the episode player, or subscribe to the podcast in your preferred podcast app for automatic downloads.