Attract Clients With Marketing Funnels - Rhiannon Franz and Lily Patrascu

Multimillionaire Marketer Shares How To Attract Clients With Marketing Funnels - Rhiannon Franz and Lily Patrascu Rhiannon Franz has managed hundreds of millions in client budgets at top ad agencies in New York, Detroit, and LA, helping brands scale effectively. She advises entrepreneurs to refine their messaging and visibility before investing in paid ads, ensuring their marketing funnels nurture leads through strategic content, networking follow-ups, and consistent engagement. A well-structured book funnel should introduce low-ticket offers, gradually leading to high-ticket sales through compelling storytelling, email sequences, and strategic upsells. Success depends on email marketing frequency, engaging content, and a seamless path from book purchase to premium offers. About The Guest Rhiannon Franz, founder of RhiVive Marketing™, is passionate about unlocking the full potential of businesses. As a seasoned marketer with two decades of experience and a master’s degree in communications from USC, she understands the key drivers of business success. Having collaborated with major brands like Lexus, Xbox, and Warner Bros., she brings valuable insights from launching new products to strengthening connections with established audiences. With a deep belief in the power of the Customer Journey, she assesses a business’s vitality from a marketing perspective, infusing it with the energy and vision of its leaders. By building bridges to ideal customers and equipping businesses with the tools to foster loyalty, she ensures long-term success within a continuous growth cycle. For More Info About Rhiannon Franz, visit: https://rhivivemarketing.com Timestamp 0:00 Introduction to Marketing Funnels 0:36 Challenges in Marketing Yourself 1:11 Understanding Your Audience 1:42 Focusing on Funnels Not Ads 2:41 Importance of Visibility 3:22 Networking and Follow-Ups 4:19 Building Effective Book Funnels 6:13 Low to High Ticket Funnel Strategy 8:22 Email Strategy Importance 5:27 Social Proof and Testimonials 12:28 Video Engagement for Conversion 14:24 Return on Ad Spend Strategies 16:35 Final Thoughts on Marketing Funnels About The Host Lily Patrascu is an ultra-creative book publisher and personal brand strategist for thought leaders, CEOs, luxury influencers. As an influencer, bestselling author, copywriter, global speaker, she supports busy entrepreneurs to find their message and share it with millions of people. Feel free to connect with me or find out more about my book publishing/influential entrepreneur events/speaking/ projects here: https://linktr.ee/lilypatrascu & www.lily.global I am launching a few collaborative books: on property wealth strategies, confidence, millionaire secrets, health tools, AI, and seeking influencers with large communities to promote their expertise with the books. I can help you write/ghostwrite and publish your books in 90 days. Message me (Lily) on +447557351222 to collaborate. If you want to be featured on this podcast, and you're a successful entrepreneur able to share about how you grew your company, book your spot here: www.lily.global/podcast - *********************************************************** Getting featured is free. 🎧 Listening is free. But creating this podcast takes time, energy, and resources. 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