Augmented Reality: The Next Dimension of Marketing, with Betty Dannewitz

Betty Dannewitz, seasoned learning and development professional, innovation injector and technology enthusiast. Her passion and mission are to help people become better humans through high-performance coaching and development experiences. She also believes very strongly that innovative technology has a huge role in that mission. Looking to move forward? Be better? Well...if you ask betty.   Show Notes   “I’m excited about augmented reality because unlike virtual reality, which closes the world out, AR allows individuals to be present in the world but hopefully allows an improvement on what’s happening presently.” —Tim Cook   Snapchat anyone? Well, that’s just a perfect example of augmented reality (AR)into action. But it isn’t just for the companies with billion-dollar balance sheets. Small operations are implementing AR technologies to edge their competitors.   On this episode of The Entrepreneurial You podcast, Betty takes us into the realm of augmented reality and how we can leverage it for our success in business.   Here is a snippet of what Betty shared:   “Let's start with virtual reality, you're completely immersed in a completely different environment. In reality, although, actually you are still standing in the same spot when you put the headset on, the only thing you see is this new reality, this new experience and so augmented reality is overlaying content on your existing reality so you're not covering your eyes. Sometimes you can access augmented reality with glasses, but you can still see what's happening around you. So it's overlaying content on top of your existing reality.”   Listen to the episode and let us know what is your biggest takeaway.   Connect with Betty Dannewitz: Website LinkedIn Instagram Facebook Twitter   Visit our Sponsor: Jamaica Stock Exchange Email: Heneka Watkis-Porter  Support The Entrepreneurial You here fo US$5.00 monthly: https://glow.fm/tey.   COMING SOON! Dr Hardy's new book "Personality Isn't Permanent" Get it at  https://benjaminhardy.com/personality/#preorder  Learn more about your ad choices. Visit megaphone.fm/adchoices