Authenticity Over Algorithms: A Guide to Showing Up Online | Jenna Pereira - Founder of JP Social

Elevator 211: Jenna Pereira is the founder of JP Social and a self-proclaimed professional hype girl who helps creators and entrepreneurs show up online with confidence and purpose. From her early days freelancing on Upwork to building a boutique agency during COVID, Jenna’s story is all about entrepreneurship, authenticity, and building a business that supports your dream life.In this episode, Jenna joins Parker and Sam to talk about what it means to post with intention, why social media is a new kind of currency, and how to embrace the messiness of content creation. 07:05The Evolution of JP Social and Entrepreneurial Spirit14:58Social Media Strategy and Its Importance24:01Authenticity in Social Media and Building Connections27:00The Journey of Content Creation33:57The Evolution of Personal Branding35:49Mindfulness and Grounding Practices40:59Book Recommendations42:49Jenna's Mental Motto