Automate with Intention with Robert Strickland | Ep. 73 episode artwork

EPISODE · Dec 22, 2025 · 29 MIN

Automate with Intention with Robert Strickland | Ep. 73

from DogCo Secrets · host Michelle Kline

Automation is not always about doing more faster. It is about getting your time back so your business can actually support your life.In this episode, I sit down with my friend, mentor, and DogCo automation expert Robert Strickland to talk about how pet care business owners can use systems, AI, and intentional automation to reduce burnout, reclaim time, and scale sustainably.Robert shares his journey from corporate process work to building and scaling a multi-state pet care business, and how automation became the unlock that changed everything. If you feel buried by daily operations, stretched thin, or unsure where automation actually helps, this episode is for you.🔗 Connect with Robert StricklandNext Level Pet Businesses Facebook Group👉 https://www.facebook.com/groups/nextlevelpetbusinessesThis is where Robert teaches practical AI and automation strategies alongside some of the sharpest minds in the pet care industry.✨ Key Takeaways• Automation should protect your time, not create complexity• Most bottlenecks in growing businesses start with the owner• Client onboarding and employee management are the biggest time drains• Tracking your time reveals what actually needs automation• AI is changing SEO, discovery, and how clients find pet care companies• Systems should support your life goals, not just revenue growth⏰ Timestamps0:00 – Welcome and introduction to Robert Strickland1:20 – How Michelle and Robert first connected3:40 – Robert’s background in corporate systems and tech5:15 – Hitting burnout as a solo pet care owner6:06 – Treating your side hustle like a real business7:24 – Why automation changed everything9:50 – Time return vs money return12:20 – Scaling impact beyond one on one work14:13 – Building DogCo as something bigger than one person17:09 – Automation as a path to autonomy19:47 – Identifying yourself as the bottleneck21:17 – Tracking time to find what should be automated24:22 – What Robert hopes DogCo members experience next year25:17 – AI, SEO, and the future of client discovery28:41 – Where to find Robert and how to connect🚀 Work With DogCoIf you are ready to scale your pet care business with intention, clarity, and real systems support:👉 Mastermind enrollment page:https://dogcolaunch.com/mastermindEnrollment opens once per year and spots are limited.-M

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Automate with Intention with Robert Strickland | Ep. 73

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