EPISODE · Oct 15, 2025 · 21 MIN
Avoid the Noid (or Else) — The Domino’s Chamblee Hostage Incident of 1989
from The Treehouse In The Woods · host Tree House
In one of the weirdest true crime stories to come out of the 1980s, a Domino’s Pizza mascot became the accidental target of a real-life hostage situation.This week, we’re talking about the 1989 Chamblee, Georgia Domino’s incident, where a man named Kenneth Lamar Noid stormed a restaurant at gunpoint, all because he believed the “Avoid the Noid” campaign was a personal attack.We unpack the bizarre mix of marketing gone wrong, corporate chaos, and mental health tragedy that followed, with plenty of jokes, Mothman theories, and our son’s first-ever guest appearance to balance it out.So grab a slice, lock the door, and join us for this delightfully unhinged Weird Wednesday.
What this episode covers
In one of the weirdest true crime stories to come out of the 1980s, a Domino’s Pizza mascot became the accidental target of a real-life hostage situation.This week, we’re talking about the 1989 Chamblee, Georgia Domino’s incident, where a man named Kenneth Lamar Noid stormed a restaurant at gunpoint, all because he believed the “Avoid the Noid” campaign was a personal attack.We unpack the bizarre mix of marketing gone wrong, corporate chaos, and mental health tragedy that followed, with plenty of jokes, Mothman theories, and our son’s first-ever guest appearance to balance it out.So grab a slice, lock the door, and join us for this delightfully unhinged Weird Wednesday.
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Avoid the Noid (or Else) — The Domino’s Chamblee Hostage Incident of 1989
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