AYPD: Online Presence

Just how important is a dentist office’s online presence and Google reviews? To answer this in depth, Malika and Michelle bring on an expert. Dr. Len Tau is a retired dentist, dental consultant, speaker, podcaster, author, and the General Manager of Dental Vertical at BirdEye, a patient experience platform. His private Facebook group “Raving Patients,” is a place for dentists to discuss marketing and social media to make their offices more visible and credible. Today, Len shares how to handle a bad review, what the ideal rating is, how to ask for a review, and how to respond to reviews without violating HIPAA. 0:22 Introducing Ken 2:50 Online presence importance 4:40 SEO 8:12 How to ask for review 9:38 Negative feedback 12:55 Involving the team 14:50 Incentivizing reviews 16:10 Responding 21:00 Fake reviews 24:10 Employee reviews 27:25 Raving Patients 30:28 Yelp 31:40 BirdEye 37:52 Get in touch Dr. Len Tau drlentau.com (215) 292 2100 [email protected] https://www.facebook.com/groups/ravingpatient/ https://www.linkedin.com/in/drlentau/ https://www.facebook.com/DrLenTau/ https://open.spotify.com/show/1RDCn77A9Bmoy7e9ffbtgd?si=3be8f9b3122748ac Malika Azargoon ZarDentalConsulting.com https://www.linkedin.com/in/zardentalconsulting/ [email protected] Michelle Affanato affinitymanagement.co New To Dental Bootcamp https://www.facebook.com/michelle.affinitymanagement/ [email protected]