B Smith's Second Sticks- Jesse Krim

In the intro for today's podcast, I refer to Jesse Krim as a "YouTube Creative Director", which in retrospect I think might not be accurate. I think she's more a YouTube "architect", in that she plans, designs, and oversees the various platforms she creates for her clients. With knowledge that belies her still relatively young age, she is sharing her insights (along with other creators) through The Industry Shift, a seminar that puts wanna-learn people in contact with those in the YouTube creator economy who are already successful in navigating that media space. On B Smith's Second Sticks, we get into all that, including a lengthy conversation about her past experience in non-scripted television with the show Project Runway, and how that gave her valuable experience, but also the realization that she wanted to forge a different path for herself. Inevitably, she found an environment rife with potential for people who are smart, savvy, and not afraid to work. We have a great conversation, one that many of us "traditionalists" should give a listen to.Click the link below for details and tickets for "The Industry Shift" seminar this Saturday, May 30th, 10 am - 6pm in Los Angeles. Jesse is committed to sharing the word with folks in our audience. You can DM her at https://www.linkedin.com/in/jesse-krim/ for possible discount information. For anyone curious about content creation outside the traditional means, this seminar is a must-see.The Industry Shifthttps://luma.com/84k17u6qPromo codes for this episode's ads:https://www.thecuminclub.com/discount/STICKShttps://prepstartsnow.com/discount/STICKS