B2B Annual Growth Planning: Running a Successful Planning Motion

In this episode of the ayeQ Answers Podcast, Dana Marxer sits down with Greg Larsen, an expert in B2B SaaS growth strategy, to discuss the critical role of annual growth planning in driving sustainable success. Together, they unpack the unique challenges SaaS companies face, explore the latest trends in RevOps adoption, and share actionable strategies for setting ambitious yet achievable growth targets. Learn how to navigate board expectations, align Sales, Marketing, and Customer Success, and ensure execution stays on track. Whether you’re a CEO, CRO, CFO, CMO or RevOps leader, this conversation is packed with insights to elevate your growth planning process. Don’t miss it!