EPISODE · May 19, 2011 · 1H 2M
B2B Digital Marketing Keynote Highlights
from On the Record...Online · host Eric Schwartzman
This is an audio transcript of a keynote presentation by Paul Gillin and I, presented by the Society for New Communications Research at the PRSA Digital Impact Conference in New York City. It was delivered just after our book, Social Marketing to the Business Customer was released. With spending projected to grow at 21%…
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B2B Digital Marketing Keynote Highlights
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