EPISODE · Jul 8, 2025 · 16 MIN
🎙️ B2B Video Marketing with Chris Weiher: LinkedIn, YouTube & High-ROI Strategies
from Financial Freedom Podcast with Dr. Christopher H. Loo, MD-PhD · host Christopher H. Loo, MD-PhD
B2B video marketing is rapidly becoming the cornerstone of growth for modern B2B businesses—and in this episode, Chris Weiher, founder of Cleaver Creative, explains how to use it to attract leads, build trust, and scale visibility on LinkedIn and YouTube.Whether you're new to creating marketing videos or struggling to get traction, this interview delivers actionable insight into how you can use video strategy for LinkedIn and a thoughtful YouTube strategy for B2B to solve the problems you're Googling daily:▶ How do I reach more B2B clients without cold outreach?▶ What kind of content actually converts in a long sales cycle?▶ How do I prove video content ROI to my team?Chris brings 12+ years of expertise in video production for businesses, especially B2B services, and shares how to turn basic ideas into high-performing video assets—without massive budgets. Learn why authenticity trumps polish, how to optimize for SEO without sounding salesy, and why LinkedIn video marketing is still wildly underutilized.We also talk about future-proofing your content using AI in video marketing tools like scripting, repurposing, and even cloning tech.If you’re in marketing, sales, consulting, or you run a B2B company, this episode is your blueprint for smarter, more effective B2B content creation using video.00:00 – Welcome & intro to Chris Weiher01:10 – Why B2B businesses must embrace video02:30 – How video content scales trust & visibility04:00 – Real results: $200k via LinkedIn videos05:45 – B2B vs B2C video strategy differences07:00 – What types of videos work best in B2B08:20 – Ideal video lengths & best formats09:30 – Platforms: LinkedIn vs YouTube strategy for B2B11:00 – Performance testing & content feedback loops12:15 – SEO optimization tips for videos13:30 – Production quality vs authenticity14:45 – The future: AI in video marketing16:00 – Final tips & how to connect with Chris#B2BVideoMarketing#VideoMarketingStrategy#LinkedInMarketingTips#ChrisWeiher#ContentMarketing#YouTubeForB2B#AIInMarketing#VideoForBusiness#B2BContentCreation#MarketingWithVideoTo check out the YouTube (video podcast), visit: https://www.youtube.com/@drchrisloomdphdDisclaimer: Not advice. Educational purposes only. Not an endorsement for or against. Results not vetted. Views of the guests do not represent those of the host or show. Click here to join PodMatch (the "AirBNB" of Podcasting): https://www.joinpodmatch.com/drchrisloomdphdWe couldn’t do it without the support of our listeners. To help support the show:CashApp- https://cash.app/$drchrisloomdphdVenmo- https://account.venmo.com/u/Chris-Loo-4Spotify- https://podcasters.spotify.com/pod/show/christopher-loo/supportBuy Me a Coffee- https://www.buymeacoffee.com/chrisJxClick here to schedule a 1-on-1 private coaching call: https://www.drchrisloomdphd.com/book-onlineClick here to check out our bookstore, e-courses, and workshops: https://www.drchrisloomdphd.com/shopClick here to purchase my books on Amazon: https://amzn.to/2PaQn4pFor audiobooks, visit: https://www.audible.com/author/Christopher-H-Loo-MD-PhD/B07WFKBG1FFollow our YouTube channel: https://www.youtube.com/chL1357Follow us on Twitter: https://www.twitter.com/drchrisloomdphdFollow us on Instagram: https://www.instagram.com/thereal_drchrislooFollow our Blog: https://www.drchrisloomdphd.com/blogFollow the podcast on Spotify: https://open.spotify.com/show/3NkM6US7cjsiAYTBjWGdx6?si=1da9d0a17be14d18Subscribe to our Substack newsletter: https://substack.com/@drchrisloomdphd1Subscribe to our Medium newsletter: https://medium.com/@drchrisloomdphdSubscribe to our LinkedIn newsletter: https://www.linkedin.com/build-relation/newsletter-follow?entityUrn=6992935013231071233Subscribe to our email list: https://financial-freedom-podcast-with-dr-loo.kit.com/Thank you to all of our sponsors and advertisers that help support the show!Financial Freedom for Physicians, Copyright 2025
What this episode covers
B2B video marketing is rapidly becoming the cornerstone of growth for modern B2B businesses—and in this episode, Chris Weiher, founder of Cleaver Creative, explains how to use it to attract leads, build trust, and scale visibility on LinkedIn and YouTube.Whether you're new to creating marketing videos or struggling to get traction, this interview delivers actionable insight into how you can use video strategy for LinkedIn and a thoughtful YouTube strategy for B2B to solve the problems you're Googling daily:▶ How do I reach more B2B clients without cold outreach?▶ What kind of content actually converts in a long sales cycle?▶ How do I prove video content ROI to my team?Chris brings 12+ years of expertise in video production for businesses, especially B2B services, and shares how to turn basic ideas into high-performing video assets—without massive budgets. Learn why authenticity trumps polish, how to optimize for SEO without sounding salesy, and why LinkedIn video marketing is still wildly underutilized.We also talk about future-proofing your content using AI in video marketing tools like scripting, repurposing, and even cloning tech.If you’re in marketing, sales, consulting, or you run a B2B company, this episode is your blueprint for smarter, more effective B2B content creation using video.00:00 – Welcome & intro to Chris Weiher01:10 – Why B2B businesses must embrace video02:30 – How video content scales trust & visibility04:00 – Real results: $200k via LinkedIn videos05:45 – B2B vs B2C video strategy differences07:00 – What types of videos work best in B2B08:20 – Ideal video lengths & best formats09:30 – Platforms: LinkedIn vs YouTube strategy for B2B11:00 – Performance testing & content feedback loops12:15 – SEO optimization tips for videos13:30 – Production quality vs authenticity14:45 – The future: AI in video marketing16:00 – Final tips & how to connect with Chris#B2BVideoMarketing#VideoMarketingStrategy#LinkedInMarketingTips#ChrisWeiher#ContentMarketing#YouTubeForB2B#AIInMarketing#VideoForBusiness#B2BContentCreation#MarketingWithVideoTo check out the YouTube (video podcast), visit: https://www.youtube.com/@drchrisloomdphdDisclaimer: Not advice. Educational purposes only. Not an endorsement for or against. Results not vetted. Views of the guests do not represent those of the host or show. Click here to join PodMatch (the "AirBNB" of Podcasting): https://www.joinpodmatch.com/drchrisloomdphdWe couldn’t do it without the support of our listeners. To help support the show:CashApp- https://cash.app/$drchrisloomdphdVenmo- https://account.venmo.com/u/Chris-Loo-4Spotify- https://podcasters.spotify.com/pod/show/christopher-loo/supportBuy Me a Coffee- https://www.buymeacoffee.com/chrisJxClick here to schedule a 1-on-1 private coaching call: https://www.drchrisloomdphd.com/book-onlineClick here to check out our bookstore, e-courses, and workshops: https://www.drchrisloomdphd.com/shopClick here to purchase my books on Amazon: https://amzn.to/2PaQn4pFor audiobooks, visit: https://www.audible.com/author/Christopher-H-Loo-MD-PhD/B07WFKBG1FFollow our YouTube channel: https://www.youtube.com/chL1357Follow us on Twitter: https://www.twitter.com/drchrisloomdphdFollow us on Instagram: https://www.instagram.com/thereal_drchrislooFollow our Blog: https://www.drchrisloomdphd.com/blogFollow the podcast on Spotify: https://open.spotify.com/show/3NkM6US7cjsiAYTBjWGdx6?si=1da9d0a17be14d18Subscribe to our Substack newsletter: https://substack.com/@drchrisloomdphd1Subscribe to our Medium newsletter: https://medium.com/@drchrisloomdphdSubscribe to our LinkedIn newsletter: https://www.linkedin.com/build-relation/newsletter-follow?entityUrn=6992935013231071233Subscribe to our email list: https://financial-freedom-podcast-with-dr-loo.kit.com/Thank you to all of our sponsors and advertisers that help support the show!Financial Freedom for Physicians, Copyright 2025
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🎙️ B2B Video Marketing with Chris Weiher: LinkedIn, YouTube & High-ROI Strategies
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