B2Bs Often Struggle to Identify Their Uniqueness
from The Drip Hosted by Brian Landau
Today I'm joined by Tom Shapiro. Tom is the CEO of Stratabeat, a b2b marketing and branding agency. In this episode, we talk about why you shouldn't follow best practices; how executive briefings can drive b2b sales, and how your creativity and not your tech or processes is your brand's secret power. You can purchase Tom's new book here.
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How long is this episode of The Drip?
This episode is 20 minutes long.
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This episode was published on February 15, 2022.
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