EPISODE · May 31, 2025 · 2 MIN

Backlinking will have a resurgence with AI search?

from Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast

Is backlinking still relevant in AI search? Travis Tallent from Brainlabs discusses the evolving role of link building in modern SEO. He explains why brand mentions may become more valuable than traditional backlinks as AI technology improves at understanding context and sentiment. Tallent advocates for digital PR strategies that focus on meaningful brand references rather than simply accumulating links. Show NotesConnect With: Travis Tallent: Website // LinkedInThe Voices of Search Podcast: Email // LinkedIn // TwitterBenjamin Shapiro: Website // LinkedIn //  TwitterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

What this episode covers

Explore how brand mentions are evolving beyond traditional backlinks in AI search with Travis Tallent from Brainlabs.

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Backlinking will have a resurgence with AI search?

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This episode is 2 minutes long.

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This episode was published on May 31, 2025.

What is this episode about?

Is backlinking still relevant in AI search? Travis Tallent from Brainlabs discusses the evolving role of link building in modern SEO. He explains why brand mentions may become more valuable than traditional backlinks as AI technology improves at...

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