Bad Smell in Waste Management and How to Transform it in Advantage thanks to Marketing.

Bad Smells in Waste Management: How To Transform It into an Advantage Thanks to Marketing.Bad smell is probably the most important aspect that qualifies waste as waste.In fact our mind associates the bad smell to something to move away from us.The same happens when we are talking about organic waste.But in the solution of the chemical problem of bad smell there is an important marketing opportunity for all the companies involved in waste management. For that reason I invited my friend Eng. Renato Ragni (founder of https://www.abbattimentocattiviodori.com/) to give you an overview about the origin and the solution of bad smell. During the conversation I’ll show you how to use the absence of bad smell in your plant as a competitive advantage to promote the waste collection of organic wastes.