Bake Me Healthy
When Kimberle Lau became lactose and egg intolerant and faced a high risk for breast cancer, she didn't give up on her love for treats; she reinvented them. As an Asian American mom of two, Kimberle turned her personal health journey into a mission-driven business. Today, Bake Me Healthy is a leader in the allergy-friendly space, proving that indulgent baking can be both inclusive and sustainable. By utilizing upcycled ingredients, Kimberle is fighting food waste while ensuring her mixes and cookies are gluten-free, vegan, and free from the top 9 allergens. In this episode, we discuss the courage it takes to pivot careers for a passion project and how Bake Me Healthy is bringing the joy of a delicious, worry-free bite to kitchens everywhere. Inside the Episode: How Kimberle's personal health challenges inspired her to leave the traditional path and build a brand centered on wellness. Why Bake Me Healthy incorporates upcycled ingredients to create a more sustainable food system while maintaining premium flavor. Lessons learned while scaling a brand that reflects her values as a parent and a health advocate. Shop here! This podcast episode was made possible by Glimpse — the AI-powered deduction management tool helping CPG brands recover lost revenue from invalid retail deductions. With in-house experts and custom-built AI, Glimpse saves founders time, money, and countless hours so they can focus on scaling. Try it free for 30 days at tryglimpse.com/trial.
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