EPISODE · Aug 1, 2024 · 22 MIN
Balancing the Mix: Digital Dominance vs. Conventional Marketing in Funeral Service
from Two Guys and A Question · host Danny Jefferson and Alan Creedy
Websites, social media, and blogs are powerful innovations that have reshaped the past decade of funeral service. We know that we must do more than simply participate; we must strive to dominate these various forms of community interaction.But does this digital push mean we should ignore more conventional forms of media? Should we somehow meld conventional methods with these newer, digital forms?In this essential episode, Alan and Danny sit down with Joe Weigel, a Public Relations expert with decades of experience in the funeral business. Joe shares his invaluable insights on how funeral homes need to strike a crucial balance between digital and conventional marketing to ensure that customers think of them first.Learn how to strategically integrate all media channels to create a comprehensive marketing plan that drives visibility and establishes your firm as the trusted leader in your community.#FuneralHomeMarketing #DigitalMarketing #ConventionalMedia #JoeWeigel #PRStrategy #FuneralServiceTech #MarketingMix #CommunityInteraction #TwoGuysAndAQuestion
What this episode covers
Websites, social media, and blogs are powerful innovations that have reshaped the past decade of funeral service. We know that we must do more than simply participate; we must strive to dominate these various forms of community interaction.But does this digital push mean we should ignore more conventional forms of media? Should we somehow meld conventional methods with these newer, digital forms?In this essential episode, Alan and Danny sit down with Joe Weigel, a Public Relations expert with decades of experience in the funeral business. Joe shares his invaluable insights on how funeral homes need to strike a crucial balance between digital and conventional marketing to ensure that customers think of them first.Learn how to strategically integrate all media channels to create a comprehensive marketing plan that drives visibility and establishes your firm as the trusted leader in your community.#FuneralHomeMarketing #DigitalMarketing #ConventionalMedia #JoeWeigel #PRStrategy #FuneralServiceTech #MarketingMix #CommunityInteraction #TwoGuysAndAQuestion
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Balancing the Mix: Digital Dominance vs. Conventional Marketing in Funeral Service
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