Balls 2 the Wall | Tim O'Sullivan
from Funny Business Hosted by Funny Business
Tim O'Sullivan is the CEO + Co-founder of Bae Juice. SHOW NOTES. - Feeling completely different - Tim’s new project (dark kitchen) - Co-owning a dog with Liam Gostencnik - Putting yourself out there - The REAL struggles of building a business - Bae Juice in 2,000 stores across Australia - Pitching Dan Murphy's - PR, partners and events - Problem solver vs problem announcer - Opportunities from networking - Having good intentions (work hard/play hard) - Ramping up production for Bae Juice - Bae Juice blowing up on TikTok - Working with 6 agencies at once - Above the line marketing - Bringing things in-house - Building a naughty brand - Selling a portion of Bae Juice to Untitled Group - Having a brand and image to protect - Feeling confident and empowered - Healthier routines - Reflecting on wins and seeking validation - Heaps Normal question - Parents understanding the intensity of Tim’s work - Surrounding yourself with likeminded people - Big picture stuff and trade offs - Staying in your own lane - De-risking himself - Launching a new product in early 2022 - Preparing for a seed raise - Helping people with brandU - Mental health of young kids Recorded at Wellbeing Studios, Torquay VIC.
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