Bang Energy Bankruptcy Deal Announcement Delays | Monster Energy | FTC Antitrust Review?

If you ain’t delaying…are you really Chapter 11 bankruptcy auction banging? Believe it or not…it’s been something like 250 days since Bang Energy filed voluntary petitions for protection under Chapter 11 of the Bankruptcy Code. That might seem like a long time, but Chapter 11 bankruptcy cases, especially complex ones involving creditor claims in the billion-dollar range, are not quick…and that doesn’t consider the hostile takeover element that’s relatively unique here. But this isn’t a piece of content about how the Bang Energy bankruptcy proceedings have amounted to almost 1500 document filings that equal 10s of thousands of total pages…thus likely making this one of the most expensive cases in Florida bankruptcy court history. Instead, I want to focus on the recent delays to the bankruptcy auction announcement. To be honest, it’s hard to keep up on how many delays they’ve had, but it’s probably up to four or five at this point. Now…there are two schools of thought on why this has been happening. The first one revolves around the theory that Bang Energy was such an attractive asset that the initial bankruptcy auction was filled with many strong and diverse bids. And so, to make the best decision for creditors, it would require a longer review period. That makes sense, right? But what if the most recent delay is due to an outside regulatory agency...which can only mean that my original prediction in mid-March that Monster Energy would acquire Bang Energy (https://youtu.be/Kr_PMyydlCw) is still alive. Because something I hadn’t noted in earlier content was the potential regulatory hurdle that Monster Energy would face because of its leadership position in the U.S. energy drinks market. Finally, I’ll talk through a few hypothetical scenarios based on what would happen next if each of the different diverse categories of acquirors won the Bang Energy bankruptcy auction. FOLLOW ME ON MY SOCIAL MEDIA ACCOUNTS LINKEDIN - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.linkedin.com/in/joshuaschallmba⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ TWITTER - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.twitter.com/joshua_schall⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ INSTAGRAM - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.instagram.com/joshua_schall⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ FACEBOOK - ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://www.facebook.com/jschallconsulting