Banking on Breadth: Why CEOs Value Cross-Functional Perspectives
from Knowledge at Wharton
Managers traditionally have built their careers by concentrating on specific disciplines such as finance or marketing. Such specialization however pales in comparison to the value that executives can generate when they fuse together insights from various fields into a cohesive whole. That was the message that the heads of three companies -- ARAMARK Commerce Bancorp and Contigroup Companies -- delivered when they spoke recently at Wharton.
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This episode is 9 minutes long.
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This episode was published on October 22, 2003.
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