Banned Red Tractor advert - what can we learn? Farm management company serves notice on 8,000ha, future for contract farming, & stewardship extension

In this episode, we examine the lessons to be learned after the UK advertising watchdog bans a TV ad for Red Tractor farm assurance.We look at the future for arable farming following Velcourt's decision to serve notice on 8,000ha of contract farming agreements.Are family farms better placed to ride out tough times?And is a last-minute extension for Mid Tier Countryside Stewardship a sticking plaster or a solution?This episode of the Farmers Weekly Podcast is co-hosted by Johann Tasker, Louise Impey and Hugh Broom.Contact or follow Johann (X): @johanntaskerContact or follow Louise (X): @louisearableContact or follow (X): @sondesplacefarmFor Farmers Weekly, visit fwi.co.uk or follow @farmersweeklyTo contact the Farmers Weekly Podcast, email [email protected] the UK, you can also text the word FARM followed by your message to 88 44 0.See omnystudio.com/listener for privacy information.