Barbell Shrugged's Anders Varner | Functional fitness to the masses

Anders Varner co-hosts the uber popular Barbell Shrugged podcast, and creates programs for folks to get shredded, get muscular, and get fit. The Shrugged team is embarking on a totally new area of fitness: they are launching a series of workout programs that will be available in WalMart stores, effectively bringing high-end fitness programs to a mass market. It's the first time it's ever been done, and I wanted to chat with my friend about the business of fitness, the challenges to entering new markets, the importance of balance and perspective in the fitness world, and how to be a "diesel dad" (or mom) and still have other hobbies and interests outside of the gym. Learn more about their programs, podcast, and other free resources at barbellshrugged.com My nose-to-tail cookbook, It Takes Guts, is available now in-stores and online on Amazon, Barnes and Noble, and Chapters! Want the health benefits of organ meats but not ready to eat them? I use Ancestral Supplements grass-fed desiccated organ supplements. I love the company and the quality of their offerings - check them out at here, use the code MAVEN10 for a discount and let me know if you have any questions about their products before you buy! Want to connect, ask questions for the podcast, or offer feedback? Drop me a note on Instagram @themusclemaven, send me an email at [email protected], and sign up for my weekly newsletter at ashleighvanhouten.com