Battle For Malaysia: Social Media Wars

Online campaigning has taken a turn for the worse when mudslinging and vulgarities are more attention grabbing than truth and credibility itself. BFM’s Lim Soon Heng sits down with MCA Youth New Media Head, Neil Foo to discuss social media wars in the run-up to the 13th General Election as they fight to persuade public perception. How important is social media to MCA in the context of what happened in GE12? He also talks about MCA’s current plans to win votes via social media and what actions will be taken to bridge the credibility gap. See omnystudio.com/listener for privacy information.