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Battling Digital Distraction and Brand Experiences episode artwork

Oct 25, 2019 12 min

Battling Digital Distraction and Brand Experiences

from The Sniffer Hosted by Nora Young and Cathi Bond

On today's podcast, Nora Young talks about this post on dealing with digital distraction by having a clear idea of what you would do instead of being on your phone. She also mentions Nir Eyal's new book, Indistractable. Meanwhile, Cathi Bond mentions this PSFK article on a sort of 'loyalty card 2.0' approach some retailers are using. Customer loyalty earns people experiences and makes them 'part of the club'.

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Battling Digital Distraction and Brand Experiences

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This episode was published on October 25, 2019.

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