BCME chair lifts lid on beverage can sustainability

from BeverageDaily Podcast · host William Reed Ltd.

Beverage Can Makers Europe (BCME) chairman Gerrit Heske told BeverageDaily.com that cans were thriving in Europe due to perceptions of 'convenience, taste and freshness', but that industry still had a fight on its hands to tell consumers the full sustainability story.

Episode metadata supplied by the publisher feed · Published Nov 21, 2011

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BCME chair lifts lid on beverage can sustainability

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