Bearly building in public episode artwork

EPISODE · Jan 22, 2026 · 1H 6M

Bearly building in public

from Coding Chats · host John Crickett

Coding Chats episode 62 - John Crickett engages in a deep conversation with James about personal branding, building in public, and the challenges of launching a product. James shares his journey of using LinkedIn to build his personal brand, emphasizing the importance of transparency and community feedback in his projects. He recounts how his social network gained 20,000 users in the first 24 hours due to his public approach, which not only helped him secure jobs but also fostered a sense of community around his work. The discussion also touches on the significance of mental health awareness and the need for open conversations in the workplace, particularly in the tech industry.As they delve into James's latest project, Bearly Fit, they explore the balance between creating a minimum viable product and ensuring quality. James reflects on the expectations that come with building in public and how he has navigated the challenges of app development while maintaining a connection with his audience. The conversation wraps up with insights on the role of AI in coding and the importance of mentoring junior developers, highlighting the need for a supportive environment in tech.Chapters00:00 The Power of Personal Branding06:35 Agility in Development: Lessons Learned18:29 Building in Public: Success and Challenges26:08 Streaming and Job Search: A Double-Edged Sword35:36 The Importance of Mentoring New Developers40:22 Building in Public: The Journey of Barely Fit52:58 Challenges and Expectations in App Development58:54 Leveraging AI in Development01:05:39 Final Thoughts and Future Plans01:06:06 Exploring Related ContentJames's Links:https://linktr.ee/mahybehttps://bearly.fitJohn's Links:John's LinkedIn: https://www.linkedin.com/in/johncrickett/John’s YouTube: https://www.youtube.com/@johncrickettJohn's Twitter: https://x.com/johncrickettJohn's Bluesky: https://bsky.app/profile/johncrickett.bsky.socialCheck out John's software engineering related newsletters: Coding Challenges: https://codingchallenges.substack.com/ which shares real-world project ideas that you can use to level up your coding skills.Developing Skills: https://read.developingskills.fyi/ covering everything from system design to soft skills, helping them progress their career from junior to staff+ or for those that want onto a management track.TakeawaysBuilding in public can lead to unexpected success.Transparency in struggles fosters community support.Personal branding is crucial for career advancement.Quality matters in app development, especially when building in public.Mentoring junior developers is an investment in the future.

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