EPISODE · May 28, 2024 · 29 MIN
Beasley Skips the Committee Approach on GenAI, Brings in a Big Gun
from The Local Marketing Trends Podcast · host Nick Locascio, Corey Elliott, Gordon Borrell
Most media companies seem to be using internal committees to explore Generative AI. Beasley Media Group, however, is thinking differently, engaging an outside expert with a degree in AI from MIT. This episode features an interview with that expert, as well as the Gordon's and Corey's musings on which approach might yield better results. Stay in the loop with all things Borrell when you join our Research Alert Lists. As always, thank you for listening. If you like the episode, leave us a review! Want to join the conversation? Share your comments at borrellassociates.com/podcast.
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What this episode covers
Most media companies seem to be using internal committees to explore Generative AI. Beasley Media Group, however, is thinking differently, engaging an outside expert with a degree in AI from MIT. This episode features an interview with that expert, as well as the Gordon's and Corey's musings on which approach might yield better results.
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Beasley Skips the Committee Approach on GenAI, Brings in a Big Gun
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