EPISODE · Dec 27, 2024
Beat the Workforce Blues: How to Tackle Your Health System’s Biggest Problem
from SHSMD Podcast Rapid Insights for Health Care Marketers, Planners, and Communicators · host Society for Healthcare Strategy & Market Development
With a looming shortage of over 4 million healthcare workers, this session explores how a marketing-first approach can enhance recruitment strategies to meet community needs. Sheppard Pratt's successful recruitment tactics, rooted in ROI-driven marketing and collaboration with internal stakeholders, will be highlighted as actionable examples for other health systems.
What this episode covers
With a looming shortage of over 4 million healthcare workers, this session explores how a marketing-first approach can enhance recruitment strategies to meet community needs. Sheppard Pratt's successful recruitment tactics, rooted in ROI-driven marketing and collaboration with internal stakeholders, will be highlighted as actionable examples for other health systems.
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Beat the Workforce Blues: How to Tackle Your Health System’s Biggest Problem
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