Beating Digital Competitors at Their Own Game: The Advantage of Physical Stores

This story was originally published on HackerNoon at: https://hackernoon.com/beating-digital-competitors-at-their-own-game-the-advantage-of-physical-stores. E-commerce has long benefited from public web data. Learn how physical stores are now using it to get the shoppers back to making in-person purchases. Check more stories related to business at: https://hackernoon.com/c/business. You can also check exclusive content about #business-competition, #web-data, #ecommerce, #brick-and-mortar-stores, #business-strategy, #dynamic-response, #dynamic-response-strategy, #ecommerce-vs-retail, and more. This story was written by: @cerniauskas. Learn more about this writer by checking @cerniauskas's about page, and for more stories, please visit hackernoon.com. Retailers are harnessing web data that makes e-commerce so powerful. By combining it with physical presence, they are able to stand out and successfully compete with online platforms.