“Because This Is What We Do: Confidence, Leadership & Owning Your Value”

In this episode of Business of the Beat, Kendra and Leslie kick things off with Halloween costumes, makeup, and wardrobe—but quickly connect it all to a deeper theme: confidence. From affirmations with their daughters to boardrooms, negotiations, and entrepreneurship, they break down what confidence really is (and what it’s not), how it shows up in leadership, and why being grounded in who you are is non-negotiable. Leslie shares her now-iconic “because this is what we do” moment, plus hard-earned insights from years in recruiting about how different people advocate for themselves—especially when it comes to roles and salary. Kendra unpacks how knowledge, preparation, personal branding, and consistency shape how others experience your leadership, whether you’re pitching investors, running a company, or advocating for your child’s health. Listeners will learn: How to define confidence for yourself—beyond titles, looks, and perfection Why preparation and self-knowledge are the true roots of unshakable confidence How your style, presence, and consistency become part of your leadership brand Ways to stop “selling yourself short” and start asking for what you’re really worth