Behind the Creator Boom Ft. Lindsey Gamble

On this episode of the Marketing Moves podcast, we interviewed Lindsey Gamble, an Influencer Marketing & Creator Economy Consultant and Advisor, recognized as a LinkedIn Top Voice in the Creator Economy. Lindsey shares his journey to becoming a prominent industry expert, with insights from his time at Mavrck (now Later). The discussion explores the evolution of influencer marketing, the rising importance of creators in both B2B and B2C strategies, and Lindsey’s tips for building a standout LinkedIn presence. They also tackle hot topics like TikTok’s regulatory hurdles and the transformative potential of AI in the creator economy. Tune in to learn how brands can forge authentic creator partnerships, diversify marketing strategies, and navigate the ever-changing digital landscape.