EPISODE · Jun 10, 2026 · 40 MIN
Behind the Label: How Industries Shape What We Believe About Animals | Ep21
from Puppies, Pandemics, and Public Health · host Dr. Johnny Lieberman
In this episode of Puppies, Pandemics, and Public Health, Dr. Johnny Lieberman talks with Ashley Frohnert, Director of Social Media at PETA, about humane-washing, consumer psychology, and the hidden realities behind products marketed as ethical, humane, or compassionate. From her childhood in 4-H to leading one of the world’s most influential animal advocacy social media teams, Ashley shares how questioning deeply held beliefs can lead to unexpected discoveries about animals, industry, and ourselves.
What this episode covers
In this episode of Puppies, Pandemics, and Public Health, Dr. Johnny Lieberman talks with Ashley Frohnert, Director of Social Media at PETA, about humane-washing, consumer psychology, and the hidden realities behind products marketed as ethical, humane, or compassionate. From her childhood in 4-H to leading one of the world’s most influential animal advocacy social media teams, Ashley shares how questioning deeply held beliefs can lead to unexpected discoveries about animals, industry, and ourselves.
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Behind the Label: How Industries Shape What We Believe About Animals | Ep21
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