Behind the Panels — Episode 3 | Marketing, Crowdfunding & The Business of Indie Comics

Episode 3 of Behind the Panels dives into the business side of being an independent comic creator — because passion builds the story, but strategy builds sustainability.This week’s guests include:🗡️ John Holland — discussing his new series Akemi and the process of developing and positioning a fresh property in the indie space.https://www.fundmycomic.com/campaign/944/akemihttps://jholland.substack.com/🌊 Owen Radcliff — breaking down his new series Black Salt and what it takes to bring a concept to market.https://www.kickstarter.com/projects/akoma/black-salt-the-last-heroes-left-issue-5⚡ Corissa Grant — creator of the Worthy Chaos series, sharing her experience navigating the realities of publishing and audience engagement.Together, we explore:Marketing your comic in today’s indie landscapeHow to effectively engage and grow your audienceDirect-to-market sales vs crowdfunding platformsThe realities of the convention sceneWhen creators should start planning convention appearancesGetting your book into the hands of readers and retailersThis episode is about more than creating comics — it’s about building a brand, making smart business decisions, and learning how to move from passion project to sustainable venture.If you’re an indie creator, aspiring publisher, or comic fan curious about what happens beyond the creative process, this conversation is for you.🎙️ Subscribe to Behind the Panels for in-depth discussions with independent creators, honest conversations about the industry, and insight into what it really takes to build something from the ground up.