Behind the Scenes: Building Strategic Vertical Partnerships episode artwork

EPISODE · Oct 17, 2025 · 54 MIN

Behind the Scenes: Building Strategic Vertical Partnerships

from Merchant Sales Podcast · host Merchant Sales Podcast

In this week’s episode, James Shepherd takes listeners behind the curtain of a new strategic partnership between Netevia and Stackably—a collaboration designed to target three highly specific verticals through custom-built technology and focused marketing. James is joined by Ben Shirey, who leads Stackably, and Isail Flores from Netevia, who brings more than a decade of experience working in these verticals. Together, they break down how this partnership came together, what makes it unique, and how ISOs and tech companies can think differently about vertical specialization in payments. While this is not part of Stackably’s reseller channel, the conversation offers a rare look into the kind of strategic deals shaping the next generation of payment partnerships. Interested in learning more about how Netevia supports innovation in payments? Visit netevia.com/ccsalespro. Check out the latest Today in Payments blog post: https://todayinpayments.com/blog/cash-loyalty-digital-gifting-and-crypto-warnings

Episode metadata supplied by the publisher feed · Published Oct 17, 2025

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Behind the Scenes: Building Strategic Vertical Partnerships

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