Behind the Screams

The latest instalment of Scream hit the big screens this weekend, with Scream 7 outperforming many expectations at the box office. Join our hosts as they go Behind the Screams on the horror title, and check in with pre-sales tracking, comparisons, and opportunities for Hoppers and The Bride next week. Topics and times: Scream 7 box office overview - 0:56 Scream 7 audience analysis - 2:10 Scream 7 reception and marketing challenges - 4:42 Box office holdovers and notable results - 5:20 Hoppers pre-sales tracking and comparisons - 7:00 Hoppers marketing opportunities - 10:05 The Bride pre-sales tracking and comparisons - 10:42 Next week - 13:44 Find us at https://www.linkedin.com/company/vista-group-limited/, and follow lifeatvistagroup on Instagram